IOOF Charity & Love
The center link of the three link IOOF chain logo contains an 'L" which stands for Love. Love is one of the basic elements of a true friendship, creating within the individual unselfishness, tenderness, sympathy and understanding. Brotherly Love hears the cry of humanity and answers its call. Thought of one’s self is pushed aside in answering the call of humanity, in the performance of deeds of goodwill to those less fortunate; assisting in the building of a stronger character; affording the opportunities of education to those who need it; rendering assistance for the physical needs of those less fortunate; uplifting those who are despondent by a cheery word, a smile, a comforting thought and a clasp of hand. Through Brotherly Love, unselfish purposes and generous deeds form a bond of unity, creating an estate wherein no man lives unto himself alone.
A component part of Brotherly Love is the principle of Charity, which provides the means for creating all of the opportunities for greater responsibilities for the betterment of mankind. Without Charity in the journey of life, Brotherly Love would have no meaning and acts of humanity would be non-existent, for there would be no thought of welfare of others, but only selfishness and greed. Our bonds of Unity and Brotherly Love through acts of Charity, bring richness to the principles of Oddfellowship.